Tuesday 29 October 2013

Studio Brief 03 Post Crit Design Development2 OUGD403

The font Briem Akademi std regular has been modified in several ways. The interior of corners have been smoothed out to create even line weight throughout, letters with two stems have had descenders added where appropriate to show a sociableness between letters. 
As a further development, to show where the font might go given more development time, ligatures inspired by the links of the London Underground map and neon signs (a common site in cities) have been added.

Possibly this has been taken too far and the design needs to be stripped back again.

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