Before the ideas generation stage of this brief it seemed sensible to get down what exactly the purpose of a photo frame is and in so doing define why people buy them allowing a more effective design to be produced for a comercial setting.
Below is a list of possible purposes for a photo frame:
-To capture and remind of an emotional moment (holidays)
-To show pride in or the importance of someone (school photographs)
-To decorate a home or space in a personal way.
-In the current digital age the act of printing out a physical version of an image and displaying it has a certain novelty to it and highlights the emotional value of the picture (as apposed to putting it online).
These along with my research will form the catilyst for the ideas generation of this brief.