By using a print texture with the dappled ink effect the use of negative space in text is softened and a more rustic feel is achieved that this of crisp digital negative space which can feel cold and futuristic. The type is hand rendered again drawing from al historical type design rig ins to achieve a miss match aesthetic and an effective type hierarchy.
http://ink361.com/app/photo/ig-701774134411820524_42117846
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