Because this brief is so specific to each individual and the research we did, it was suggested that we take the brief from studio and re-write it for our specific direction. The original brief is shown below.
My Brief:
many people in the UK have a fear of Insects. Find a way to inform and educate a specifically young target audience (between 3 and 6) about haw beautiful, interesting and amazing insects are. the tone of voice needs to be simple yet engaging in accordance with the target audience.
Mandatory Requirements:
design development, Solution and contextualisation of design (specific to the form the solution takes). photographic documentation of this contextualisation and on going documentation on blog.
Deliverables:
Physical creation of the solution and a presentation which clearly demonstrates how the solution would solve the problem and the need for the solution in the first place.
Week Timetable:
Monday: Research illustration styles in children's books.
-Blog Crit and decide on direction.
-Create post that demonstrates the need for the solution.
-Blog all days activities.
Tuesday:
-Consult print room about binding options.
-Plan structure of book.
-Experiment with and decide on illustration style.
- Blog everything above.
-Consult digital print about stock options.
Wednesday:
-Do all illustrations
-Decide on Font to be used.
-Scan in drawings and create pages
-Create front cover
Thursday:
-Digital print drop in. (morning)
-Possible Book binding drop in or booking (am)
-If not re print on cheap paper and bind in library.
-prepare presentation.
-Blog everything
-If book is completed photograph in book shop.
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